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research
9 小时
Christmas spending ‘unaffected’ by cost-of-living in half of UK homes
Almost half (47%) of UK households do not expect cost-of-living pressures to affect their Christmas spending this year, ...
research
10 小时
Short and long-term measurement needed for media returns
Focusing on short-term measurement of media means marketers risk making misguided budget decisions, according to research ...
research
10 小时
Consumer confidence falls in October
Consumer confidence in the UK fell one point in October to -21 ahead of next week’s government Budget, according to GfK’s ...
research
10 小时
AYTM launches AI research assistant
Consumer insights platform AYTM has released an AI research assistant to help researchers with gathering and analysing data.
research
1 天
NatCen CEO: ‘One of the national assets you want is the ability to really understand what ...
Michael Davis, CEO at the National Centre for Social Research (NatCen), took up his role in August. Research Live sat down ...
research
1 天
NatCen CEO Michael Davis: ‘One of the national assets you want is the ability to really ...
Research Live sits down with new NatCen CEO Michael Davis to discuss his plans for the organisation and his views on the ...
research
1 天
‘One of the national assets you want is the ability to really understand what people think’
Research Live sits down with new NatCen CEO Michael Davis to discuss his plans for the organisation and his views on the challenges facing social research in 2024. By Katie McQuater.
research
1 天
Data quality could be ‘existential issue’ for research, new Research Live podcast hears
If data quality issues in market research are left unchecked, they “could become an existential issue” for the industry, ...
research
1 天
Data quality ‘existential issue’ for research, new podcast hears
If data quality issues in market research are left unchecked, they “could become an existential issue”, guests have told a ...
research
1 天
Circana launches retail planning tool
Consumer behaviour business Circana has created a tool to support assortment planning in the retail sector. Assortment ...
research
1 天
Funds for first-party data quality measurement platform Data Quality Co-Op
Data Quality Co-op, a platform to measure data quality in market research, has attracted $1.25m in funding to back its ...
research
1 天
Hightouch expands into CTV measurement
US – Customer data platform (CDP) Hightouch is expanding into connected television (CTV) advertising measurement. Hightouch ...
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