Prasoon Joshi, Chairman McCann World Group Asia and CEO & CCO McCann World Group India, talks of the industrialist’s legacy ...

The campaign will have a wide reach across social media and digital platforms, including YouTube, Meta, and Inshorts ...

In true Tanishq tradition, our campaign celebrates the brilliance of women who wear their grace, warmth, and elegance like a crown, effortlessly winning hearts and shining in every aspect of their ...

Pavel Yurovitskiy, Founder and CEO of KIT Global, talks of the company’s evolution in the world of performance marketing ...

The stage is set for Pitch BrandTalk 2024, a coveted conference hosted by exchange4media where leading voices in marketing ...

DDB Mudra has appointed Priya Shivakumar as its new Creative Head for the South region. Priya Shivakumar will collaborate ...

Branquila will handle the brand’s comprehensive mandate, encompassing corporate brand communication strategy, digital marketing, public relations and creative communication ...

While the veteran actress hasn't been a frequent face in ads like her contemporary celebrities, her select appearances carry a certain gravitas ...

Brands in India are shifting to nano and regional influencers for festive campaigns, focusing on personalised, authentic content, aiming for higher engagement and ROI, share industry players ...

As free sports streaming culture grips the country, OTT players, especially homegrown ones, are facing challenges. To stay afloat, many of them have pruned their content cost, say experts ...

The Board has advised the company to proactively settle any pending adjudication proceedings with SEBI in a time-bound manner ...

Rupa Jha, CEO and Co-Founder of Collective Newsroom, shares the challenges of maintaining credibility in today’s media landscape, her vision, nurturing talent and much more ...