Many businesses bring in the bulk of their revenue during the holidays. Learn how to maximize holiday sales and when to devise and implement your strategy. While small businesses strive for growth, it ...

You can't market your products effectively until you know who needs them. Take these steps to determine your ideal clients. Imagine you’re blindfolded in an archery contest. How likely are you to hit ...

Podcasts are a great way for business owners and budding entrepreneurs to get business advice, learn about trends, and find inspiration. Check out 11 of our favorite business podcasts. Entrepreneurs ...

business.com provides industry-specific reviews so business owners in various sectors can find the right technology solutions for their type of business. Our recommendations are based on vendor ...

Your email marketing strategy may need an update. Follow these best practices for successful email campaigns, and see what's ahead for the rest of the year. Text message marketing is an easy way to ...

Keep the coffee flowing and customers satisfied with POS systems like Toast that can fast-track orders and monitor inventory. At business.com, we independently assess business software and services, ...

Credit cards offer an effective way to fund a small business, but only if you pay off your balance each month and take advantage of the available perks.

A business.com editor verified this analysis to ensure it meets our standards for accuracy, expertise and integrity. When seemingly solid leads don’t turn into actual sales, several issues may be ...

Pickleball is a billion-dollar industry. Now two entrepreneurs, Scott Brown and Tim Swindle, hope their creation will be next.

For any business, the ultimate goal is to increase sales and turn a profit, but not all companies take the right approach. Instead, some businesses focus on getting more customers into their stores ...

Although these terms have much in common, business owners must understand the distinction. If you’ve been using the terms “revenue” and “income” interchangeably, it’s time to stop. Although they have ...

Short Message Service (SMS), a cornerstone of the texting world, has evolved beyond personal communication. Today, the SMS business landscape is thriving, with companies leveraging it for customer ...