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martech
6 小时
IAB Tech Lab releases protocol for private sharing of conversion data
IAB Tech Lab is inviting your feedback on ADMaP, a new protocol for sharing exposure and conversion data while securing privacy.
martech
7 小时
One-third of SMBs are looking to new martech to target customers
Three-quarters of SMBs are adopting or considering new martech solutions over increasing concerns about engaging new and existing customers.
martech
9 小时
The ultimate consent strategy for maximizing customer opt-ins
Don’t miss this opportunity to move beyond compliance and build a consent strategy that maximizes customer opt-ins and ...
martech
10 小时
How AI and ML bridge the attribution disconnect across marketing channels
Close the gap in your attribution strategy. Here’s how AI can help you connect digital spend to in-store sales for better ROI.
martech
10 小时
Semrush acquires Third Door Media, including MarTech
As a reader of the MarTech website and newsletter and an attendee at the MarTech Conference, you’re part of a community of marketers created by Third Door Media, the company that built and continues ...
martech
10 小时
Michele Morelli
Discover time-saving technologies and actionable tactics that can help you overcome crucial marketing challenges.
martech
11 小时
7 creative email automations for non-ecommerce brands
Learn automation strategies that work for B2B and CPG brands, from personalized welcome series to post-purchase review requests.
martech
21 小时
How customer-centric marketing fuels long-term success
Building brand loyalty starts with trust. Here’s how to turn customers into advocates, increase lifetime value and protect ...
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