JCPenney leans on its partnership with Sephora to drive foot traffic to its stores and boost sales, but analysts say the favor is not being reciprocated as these mall-based locations weigh on ...
JCPenney is in the process of closing 152 stores as it restructures in bankruptcy, and some store closures will include locations where Sephora operated its shop-in-shop. Before the bankruptcy ...
At JCPenney, it's no longer a sea of racks ... emerging and established companies, to all 660 stores following Sephora's defection to Kohl's, is complete. Now, with much of the merchandise ...
They are the Goliaths: Sephora with about 500 free-standing stores and some 600 shop-in-shops at JC Penney, and Ulta with over 1,100 stores. By contrast people might overlook Bluemercury ...