As a makeup artist, I love using the $23 Rare Beauty Soft Pinch liquid blush, but I think the $7 ELF Camo product is a great, ...

The Selena Gomez-founded cosmetics brand is putting individuality at the center of its marketing as it continues to hold ...

Elsewhere in the land of viral makeup products, Selena Gomez’s Rare Beauty Tinted Lip Oils took social media by storm when ...

This primer is more like a serum in both texture and performance. Moambe Jaune Tree extract, salicylic acid, and bamboo ...

Over the course of two weeks, participants tested seven of Rare Beauty’s products and provided feedback on usability. “This study gave our patients the chance to reintroduce makeup into their ...

In their video, they explained that the base of the specific Rare Beauty highlighter is called a “godet,” a common part of makeup packaging that holds the product and allows it to dry properly.

As a makeup artist, I know blush is a crucial step ... social media plays a role in the products I test out. So, when the Rare Beauty Soft Pinch liquid blush first went viral on TikTok, I knew ...

Are you a print subscriber? Activate your account. By Ewan Larkin - 17 min 16 sec ago By Geno Schellenberger - 47 min 16 sec ago By Brandon Doerrer - 1 hour 17 min ago By Jack Neff - 4 hours 17 ...

which look 'almost identical' to Rare Beauty's viral blushes. Selena Gomez's makeup brand, Rare Beauty, is renowned for its product range, including its Melting Blush. This popular cream blush ...

While ever-growing makeup bags and product expansion doesn’t seem to be slowing down anytime soon, two-in-one steps like blonzing are certainly nice for time and purse space. Rare Beauty Soft ...

Smell delicious everywhere you go with the Ariana Grande Cloud Eau de Parfum. With notes of lavender, coconut, pear and ...

Most come in reusable tins or makeup bags, to provide the 'wow' factor ... but Selena Gomez has really achieved greatness with Rare Beauty. This trio features two of their iconic liquid blushes ...