Insider has tested Function of Beauty's personalized haircare routine before and our opinions were mixed, so I was intrigued to see it launch a new purple shampoo and conditioner. Between salon ...

“Instead, it’s a combination or ‘layering’ of products that will best preserve your hair color.” To find the ideal protocol ...

If you click on links we provide, we may receive compensation. Our top pick is Amika Bust Your Brass Blonde Purple Shampoo Jessie Quinn is a Los Angeles-based contributing shopping writer at ...

Want to create the illusion of brighter, blonder hair with every wash? It’s time you tried a purple shampoo. We’ve all been there. You come out of the hairdressers feeling like your blonde is ...

Blonde hair, for example, is strengthened and enhanced by purple shampoo, while brunettes benefit from the neutralizing effects of blue shampoo. But what about red hair? The best shampoos and ...

Everywhere I go, every stylist I speak to, I am asked if I use purple shampoo. "It just doesn't work on me," I have always replied, which is true; I don't find off-the-shelf products to be ...

From a foundation hack that promises the best skin of your life to creating curly/wavy hair with your bathrobe belt, TikTok is filled with clever hacks and tricks. The video has amassed a ...

A great hair day is an immediate confidence booster — and it all starts with a good shampoo and conditioner. But with so many options on the market, it can be difficult to know which products ...

L'Oreal Paris Ever Pure Purple Shampoo and Conditioner is on sale for $16, and celebs including the ever-beautiful Andie MacDowell are fans. What makes these inexpensive problem-solvers so unique?