"Purple shampoo is amazing on pale blonde hair as it neutralises unwanted yellow ... and-root frame), so it has gotten very golden and brassy. Using this shampoo has been a lifeline until I ...

We all know about the power of a purple shampoo - it can banish brassy tones on blonde hair, revive dull locks and boost cooler, icier hues. There are some brilliant buys around (my favourite of ...

so I was intrigued to see it launch a new purple shampoo and conditioner. Between salon visits, my highlighted hair can get fairly brassy and dry due to bleaching and its texture, so I need to ...

Even with the best hair care products and practices, keeping the yellow tinge at bay without some specialty product assistance is nearly impossible, which is why purple shampoos are a must-have ...

Aim for once a week, or whenever you start seeing brassy tones begin creeping up. Can purple shampoo stain my hair? Yes, purple shampoo can absolutely stain white, silver, gray, or blonde hair ...

Neutralize brassy tones in your blond hair with this ultra-violet purple shampoo from luxury brand Shu Uemura. This is a great budget pick for those with color-treated curly or coily hair because ...

“Violet tones neutralise yellow,” explains Tom Cruickshank, senior colourist at Neville Hair & Beauty. “These purple shampoos are used to neutralise brassy tones in blonde and highlighted hair.

“Gray hair can become brittle more quickly because it loses natural oils and pigment, so it will be drier and more vulnerable to damage,” says Rogério Cavalcante, hairstylist, colorist and ...

They can help ward off the brassy yellow hue gray hair sometimes takes on, keeping your color looking fresh. L'Oreal Paris Ever Pure Purple Shampoo and Conditioner is on sale for $16, and celebs ...

Purple Shampoo: An anti-brass purple shampoo that instantly neutralizes warm, brassy undertones in lightened, cool blonde, bleached, ashy, or gray hair and nourishes damaged, processed hair Color ...