With countless TikTok videos singing its praises and a price that defies belief, our team couldn't resist putting the e.l.f lip challenge to the ...

Ask them your questions below...Party makeup, like wedding makeup, can so easily be overdone. What I’ve come to realise after ...

EXCLUSIVE - The Princess of Wales knows how to put on a show and often opts for Hollywood glam when it comes to her evening ...

Another TikTok favorite, this Summer Fridays lip butter balm, is worth the buy (our current favorite shade is the hot cocoa, ...

For those times when you want to add a little oomph to your look, we’ve rounded up our list of the best makeup and skincare ...

Up next, we're getting to know Lili Reinhart, founder of the new acne-focused, mental health-supporting skincare brand, Personal Day. Below, she's opening up about her acne journey, answering all of ...