E.l.f. Beauty announces a partnership with Dollar General. During its earnings call, e.l.f. announced it had partnered with ...

Afreen Iqbal said, "My 14-year-old niece Mehreen likes using Korean brands. While our generation preferred lipstick, she opts ...

The only daughter of Victoria and David Beckham showed fans her two-part lip routine before presenting her mom with the ...

This Black-owned beauty brand was inspired by Senegal and started in Harlem. Founder Diarrha N'Diaye-Mbaye started the clean ...

Charlotte Tilbury fans can now get their hands on two select items for the price of one in the brand's latest promotion, but ...

Bella Hadid is one of the most versatile fashion chameleons out there. She regularly changes up her whole look for runway ...

The secret to flawless makeup is how your skin is underneath. The Express.co.uk has taken a look at Princess Kate's favourite ...

The fashion designer, 50, is expanding her beauty brand with a range of hand creams which are priced at £38 per bottle.

Dubai, UAE: A record number of visitors experienced the largest and most successful edition of the region’s international ...

Health and beauty retailer, Boots, has brought back its popular beauty awards box after a focus on advent calendars and ...

With Dollar General, Elf is trying to find a bigger foothold with lower-income customers. The dollar store largely serves ...