And guess what? Gen Zers and Millennials are eating it up like a pack of Xtra Cheddar Flavor Blasted Goldfish. Goldfish's Instagram post announcing the switch to Chilean Sea Bass is flooded with comments from fans applauding the brand. One user labeled the switch-up "genius" while another called it "adult sophistication at its finest."

Goldfish crackers are synonymous with hungry kids, but the company is betting that a sophisticated name change could expand that audience.

The ~fancier~ snack that smiles back. The post Goldfish Is Changing Its Iconic Name first appeared on Spoon University.

Brands like Goldfish know our pain and offer a range of flavors that combine the nostalgia of our favorite childhood crackers with the bold tastes we enjoy as adults. In recent years, Goldfish has added new options to its already solid lineup,

Practically everyone loves Goldfish, but will people still love the smiling snack after it's renamed? Here's why the classic cracker is changing its title.

What Is Goldfish Changing Its Name To? Goldfish will now be known as, you guessed it, Chilean Sea Bass. This may seem arbitrary, but there's actually a pretty clever joke hidden b

Snack lovers can look forward to a playful twist on a childhood favorite, as Goldfish announces a limited-time renaming of its iconic Cheddar crackers.

Danielle Brown, vice president of Goldfish, said of the move in a news release shared with Parade, “We know the love for Goldfish spans all ages. Chilean Sea Bass is a playful n

Snack lovers can look forward to a playful twist on a childhood favorite, as Goldfish® announces a limited-time renaming of its iconic Cheddar crackers to ‘Chilean Sea Bass.’ The Chilean Sea Bass crackers will maintain the familiar shape and flavor of traditional Goldfish.

The beloved Pepperidge Farm brand of children's snacks is rebranding to capture a more adult audience...but only for a limited time.