Why Trust Us? Essence Lash Princess Mascara is the buzzy, cheap beauty product that has taken over TikTok “For You” Pages. TikTokers are captivated by the dramatic before and after videos of ...

But sometimes you don’t have to overcomplicate things. Essence is an affordable drugstore brand, and their Lash Princess mascara has gained a cult following over the years. And for good reason ...

The cone-shaped brush glides over each lash to separate and coat from root to tip and make your eyes pop. And there's a ...

people on Amazon gave the Essence Lash Princess Mascara a five-star review, I had to investigate. Surely a $5 mascara can't be worthy of all this hype, right? Not to spoil the ending for you ...

Waterproof mascara is one of makeup's greatest inventions. When we need that staying power for wet days or events where we know we'll shed some tears, the smudge-free option is always handy. They're ...

And makeup brands have been working on all kinds of formulas to ensure their mascaras stay put (think the likes of waterproof ...

Not only is this mascara great, but so is the company that makes it. Essence is a cruelty-free brand that’s recognized by PETA and does not test any of their products on animals. This mascara is also ...