Paying homage to Coca-Cola’s 1995 “Holidays Are Coming” campaign, the new, 15-second advert depicts a fleet of cherry red ...

If the tale of New Coke is enough to send shivers down your spine, then you know how vital accurate market research numbers are. While Coca-Cola has never admitted to just how much they lost as a ...

While there are many delicious options when it comes to cola, there's one brand whose iteration just isn't up to snuff.

Coca-Cola posted its first quarterly decline in revenue this year in its third-quarter earnings on Wednesday. Net revenues fell by 1% to $11.9 billion for the three months to September 30.

Not stocking Coca-Cola products is also a tall order for restaurants, especially since Coke owns other popular brands like Topo Chico, Gold Peak Tea, and Fanta. Sheikh notes that due to a ...