A Nielsen spokesperson told TheWrap that it hopes to reach a new deal with Paramount and emphasized that all of its other ...

Programmers love complaining about the TV ratings titan Nielsen. But Paramount Global recently went beyond griping.

Recently, entertainment giant Paramount ($PARA) made a move away from Nielsen, which was basically the historic leader in ...

Paramount Global and Nielsen have hit a contract impasse as CBS News gets set to host the vice presidential debate Tuesday ...

On October 1, Paramount Global’s contract with ratings provider Nielsen expired without a renewal agreement. As a result, Paramount Global networks including broadcast network CBS and such cable ...

We are confident in the quality of our alternative currency offering for clients as we continue efforts to reach a new Nielsen agreement with reasonable economic terms.” Paramount had signaled ...

As of 12:01 a.m. ET on Tuesday, no contract was in place between the companies, with Paramount referring advertisers to numbers supplied by VideoAmp, one of several Nielsen challengers in the ...

Nielsen and parts of Paramount have come to loggerheads in the past. In 2019, CBS dropped Nielsen over a similar dispute tied to pricing. CBS was without Nielsen measures for about 11 days.