We think Nike’s strategies allow it to maintain its leadership position. Over the past few years, it has invested in its direct-to-consumer network while cutting many wholesale accounts. In North ...
Nike has said it can make more than double the profit selling goods through its own website and physical stores than it can through wholesale partners. Nike has executed a strategy to focus its ...
Nike, on the other hand, focused less on innovation and followed a policy of increasing the personalization of the existing models (in other words, it basically released the same shoes and ...