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New Balance plans to feature Valby in campaigns, will have her work with the footwear and apparel design teams and be part of innovation at the New Balance Sports Research Lab. Her signing marked a ...
From graduating the University of Florida in the Spring to making her Olympics debut in the Summer, American distance runner Parker Valby is on quite a roll. Now as she officially makes the move ...
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Pete Riley, who heads New Balance sports marketing for running, indicated the deal takes Valby well beyond the next Olympics in 2028. The company expects to use Valby in its marketing.