In 2024, basic fashion looks are becoming just as trendy as any other TikTok microtrend. SKIMS is seriously leading the way for the hot new styles, and SHEIN is a great place to go for SKIMS dupes.

Since then, I've grown to love the product's pigmentation and shade range. But last month, I purchased the ELF Camo liquid blush — which sells for about one-third of the price of the Rare Beauty ...

Are you a print subscriber? Activate your account. By Ewan Larkin - 17 min 16 sec ago By Geno Schellenberger - 47 min 16 sec ago By Brandon Doerrer - 1 hour 17 min ago By Jack Neff - 4 hours 17 ...

E.l.f. Beauty launched a new campaign entitled “Dupe That!” inviting other companies to join the “unicorn parade” by prioritizing making a positive impact, per a press release. The effort spotlights ...

E.l.f Beauty has launched a bold campaign, Dupe That!, which supports its mantra that when a business both does good and is good, anything “is e.l.f.ing possible.” The campaign encourages the ...

I might be more inclined to bring my friends or boyfriend around if we could properly veg out, like on a cloud couch dupe. It’s not you, Mom and Dad; it’s your sofas. No couch has garnered ...

Bold new campaign spotlights e.l.f.’s FY 2024 Impact Report and progress supporting its intentional efforts to support people, product and the planet As a purpose-led, results-driven ...