Gillette intends its new little friend to be a replacement for your Fusion or ProGlide. In other words, it’s intended to be the default razor for most men who shave with a razor rather than an e ...
Launched in part via Indiegogo, the Gillette Heated Razor is something genuinely new in the world of men's shaving. Gillette hasn't added any new blades this time – five is as many as you can ...
Procter & Gamble's Gillette razor and blade brand is shaving away traditional marketing by using the iPhone as a means of communicating with its audience of male consumers. Gillette has launched "uArt ...
Gillette TREO is the first razor built for assisted shaving, especially ideal for men’s faces. Its features include a flexible blade (designed to prevent clogging) and a short, paintbrush-like ...
A Gillette advert which references bullying, the #MeToo movement and toxic masculinity has split opinion online. The razor company's short film, called Believe, plays on their famous slogan "The ...
Here's the story of how the famed investor's razor wager led to him buying the battery maker. Betting on blades Buffett's Berkshire Hathaway conglomerate scooped up $600 million of Gillette's ...