Why Trust Us? Essence Lash Princess Mascara is the buzzy, cheap beauty product that has taken over TikTok “For You” Pages. TikTokers are captivated by the dramatic before and after videos of ...

Coty turns to social-media influencers for growth of its drugstore makeup brand and ‘clean’ beauty pioneer navigating a ...

people on Amazon gave the Essence Lash Princess Mascara a five-star review, I had to investigate. Surely a $5 mascara can't be worthy of all this hype, right? Not to spoil the ending for you ...

Fast forward to this season, with both shows fixed into the perpetual time loop of my brain, I sought out a mascara to recreate the dollish looks. With Pat McGrath the Queen of figurine beauty ...

But sometimes you don’t have to overcomplicate things. Essence is an affordable drugstore brand, and their Lash Princess mascara has gained a cult following over the years. And for good reason ...

Good, useful stuff for cheap. It's that simple. View Entire Post › ...

There is nothing worse than catching a glimpse of yourself in the mirror halfway through the day and discovering that your ...

Wispy hybrids, classic sets, 35mm minks, and more, lash extensions provided a semi-permanent alternative to strip lashes and mascara ... you should avoid oils, clean them properly using a lash ...

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completely clean, and safe for sensitive eyes. As recommended by my color analyst, Lancôme Définicils High Definition Lengthening Mascara in Deep Brown is the real deal. It has just as much ...