To lead the creative direction forward, the Columbia brand appointed adam&eveDDB as its global agency of record following a ...

Although Black Friday is still a few weeks away, Columbia is kicking things off early with a sale on top-rated cold-weather ...

Columbia Sportswear Company (Nasdaq: COLM, the “Company”), a global leader in designing, sourcing, marketing, and distributing outdoor apparel, footwe ...

Columbia is hosting an early Black Friday apparel sale with up to 40% off select styles. Shop my favorite deals on jackets, ...

Columbia Sportswear has tapped Adam&EveDDB as its new ad agency and has also announced that it has hired Matthew J. Sutton as ...

Columbia Sportswear's 3Q24 earnings were disappointing, driven by challenges in the footwear segment, particularly Sorel.

The company announced a plan to grow its namesake brand during its Q3 earnings report, in which it saw a 5% net sales ...

Columbia Sportswear Company has appointed Adam&eveDDB as the new creative agency partner and Matthew J. Sutton as senior vice ...

Gross margin expanded 150 basis points to 50.2 percent of net sales in Q3, compare to 48.7 percent of net sales for the ...

Columbia Sportswear Company is revamping its marketing strategy for its flagship Columbia brand. The company has appointed ...

Sportswear brand Columbia has picked Adam & Eve/DDB to take on its global creative account following a competitive pitch ...

The approach will lean into the eighty-six-year-old company’s unique character to elevate the Columbia brand. These changes are part of the brand’s forward-looking strategic brand vision that ...