Coles, Peter A., and Benjamin Edelman. "Attack of the Clones: Birchbox Defends Against Copycat Competitors." Harvard Business School Case 912-010, November 2011. (Revised October 2014.) (request a ...
Here is a list of some of the top boxes we’ve seen on social media: Birchbox is a beauty and health box that sends customers product samples every month. The 800,000 Birchbox subscribers receive ...
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