An interdisciplinary team of Boston College researchers to explore how social norms can be leveraged to promote virtuous behavior Professor of Psychology and Neuroscience Liane Young, whose research ...

Positive affirmations leverage the power of repetition and intention ... the more your brain will internalize them. Believe in Your Words: Simply repeating affirmations without belief won ...

If eyes are the window to the soul, as they say, then words are bridges to the mind. Understanding the connections people ...

For hundreds of years, word-of-mouth marketing (WOMM ... of marketers when it comes to strategizing how to harness the power of WOMM. While it would be nice for every single campaign to end ...

The National Orientation Agency (NOA) has urged Nigerians to refrain from making negative remarks about the country.

If they give a positive opinion or experience with ... possibly your word of mouth reach too. How to use the power of social media and word of mouth marketing We have seen how social media helps ...

Harness the power of self-fulfilling prophecy to turn doubt into drive, raise expectations, celebrate small wins, and give ...

Smiling during conversations creates warmth, making people feel more comfortable and connected. For example, a friendly smile when meeting someone new can ease nervousness. A smile can soften tension ...

Ballina native, and former President of Ireland, Mary Robinson, has been presented with the Public Relations Institute of ...