Coffee companies have been competing for customers with discounts and coupons. That price war has dented sales for K-Cup ...

STARBUCKS has promised to make major changes to its menu and prices in an attempt to win back customers and boost dwindling ...

Brian Niccol took on the role of Starbucks' chief executive in September of this year and has announced that he wants to look ...

The market action shows that investors are willing to give Niccol some time to enact his turnaround plan. Read More: Earn up ...

In addition to the preliminary results and the dividend raise, Starbucks released a video of Niccol titled The Path Forward.

The new boss of Starbucks has promised to simplify its "overly complex menu" as the coffee chain attempts to win back ...

The new CEO of Starbucks has promised to simplify its “overly complex” menu and pricing after another slump in sales. Brian ...

Starbucks CEO Brian Niccol announced that the coffee giant plans to fix its menu and pricing as it seeks to boost traffic and ...

To that end, Starbucks recently announced that it's acquiring two new coffee farms in Guatemala and Costa Rica. It plans to ...

CEO Brian Niccol said the chain will address issues with its complex menu, pricing architecture and mobile order and payments system.

As part of Starbucks partnership with Universal Pictures to celebrate the upcoming holiday release of the new cinematic event ...

Starbucks Singapore will release a merch collection featuring iconic Peanuts characters like Snoopy in October 2024. Here's ...