If you’re in the market for a new makeup palette, consider your search over — I’ve discovered a true gem. Enter the Nars Pure ...

The brand might be best known for its Orgasm blush, but there are plenty of other products to swoon over. Rebecca R. Norris is a full-time freelance writer living in the DC metro area. She writes ...

Ask them your questions below...Party makeup, like wedding makeup, can so easily be overdone. What I’ve come to realise after ...

We’ve seen plenty of food-inspired makeup trends take off—from latte-inspired hues to “strawberry girl” makeup —and it seems ...

While there's no rule against wearing dark colors in the spring and summer, they're undeniably compatible with the fall and ...

Fancy switching things up and trying a shimmery shadow? Here are the expert tips and the products that’ll get you in the mood for party season. Party season is on its way, and if there’s one ...

PureWow Editors select every item that appears on this page,, and the company may earn compensation through affiliate links ...

A curated mix of the bestsellers in its beauty hall, John Lewis & Partners is always one of the most anticipated line-ups ...

As party season ramps up, the earthy red shades are perfect for creating a smokey eye with a vampy twist. The colour pay off lasts long enough so that should you choose to dance until dawn, the ...

In October, everyone's favorite French luxury skincare brand released a haircare line formulated to sooth an irritated scalp, ...

To tease an upcoming launch, Kylie Cosmetics posted an Instagram carousel of photos with major fall vibes — one of which is a selfie of the founder rocking a unique eyeshadow hue. Keeping the ...