While most of the top brands don’t demonstrate a correlation between views growth and TikTok ... with 50.9 percent of content ...

Body care is one of beauty's brightest spots, as high-performance products soar, fragrance fuels fresh innovation and shimmer ...

Get the perfect pout with these amazing lipsticks that come from well known brands in the market and are sold like hot buns.

By Anuja Bharat Mistry (Reuters) -Elf Beauty raised its forecasts for annual sales and profit on Wednesday, betting on its ...

Elf Beauty raised its forecasts for annual sales and profit on Wednesday, betting on its efforts to sell cosmetics such as ...

Whether you’re after a deeply hydrating night cream or looking to stock up on some makeup favorites, Ulta’s lineup this year ...

There isn't a beauty sale we won't participate in. Nordstrom dropped a limited-time sale on thousands of beauty and fragrance ...

A woman in Johannesburg showed off a cheap makeup store with top beauty brand products. The TikTok video went viral online, ...

Highlighting the brand’s expansion trajectory in terms of physical retail presence, Sanjay Sharma, Country Head of Shiseido ...

The founder Enniskinn has been named the winner of a major initiative. Jessica Shaw, the person behind Enniskinn Handcrafted ...

Tesco has expanded its online beauty offerings, adding over 450 products from popular brands Maybelline, L'Oréal Paris, and ...

E.l.f. Beauty raised its full-year guidance on Wednesday after posting a 40% growth in sales. Shares of the company rose ...