If I'm doing my makeup, I go all out; I'm talking about my everyday matte nude eyeshadow palette, gel eyeliner, and blackest ...

Tubing mascara uses polymers that wrap around each individual lash to create a "tube," rather than just painting the product ...

Why Trust Us? Essence Lash Princess Mascara is the buzzy, cheap beauty product that has taken over TikTok “For You” Pages. TikTokers are captivated by the dramatic before and after videos of ...

A favorite among celebs like Martha Stewart, Jennifer Aniston, Kate Hudson and Laura Dern, ILIA's lengthening mascara is 20% ...

"No mascara or brown mascara goes hand in hand with that." Blame the online pendulum swing, but fluttery lashes have gone ...

Gen-Z seems to be moving away from mascaras and towards ghost lashes. Beauty trends are heavily influenced by generational differences.

But sometimes you don’t have to overcomplicate things. Essence is an affordable drugstore brand, and their Lash Princess mascara has gained a cult following over the years. And for good reason ...

Aloe vera contains essential vitamins, minerals, and enzymes that nourish and strengthen your lashes. Here’s how to use it: Extract fresh aloe vera gel from a leaf or purchase pure aloe vera gel from ...